Digital marketing is the practice of promoting products, services, or brands using the internet and digital technologies instead of traditional methods like newspapers or TV.
In simple terms, it’s marketing done online—where businesses reach people through websites, search engines, social media, email, and apps.
Key Types of Digital Marketing
1. Search Engine Optimization (SEO)
Improving a website so it ranks higher on search engines like Google Search.
Example: When someone searches “flats in Hyderabad,” your site appears at the top.